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GPS-Verified QR Drops

Prove the work at the moment it happens.

TraceReach verifies the Drop itself: a crew member takes a GPS-locked photo when the work happens, and later scans, visits, and actions attribute back to that geocoded campaign record.

Advertising column carrying a large festival poster, cobbled square behind.
The same column as a drop on the map, with photo, place, and time

Photo by Catatine (CC BY-SA 3.0)

Most QR and link tools infer location from the phone that scans, so the "campaign location" is the rough city of a passing handset. TraceReach verifies the Drop itself: your crew member takes a GPS-locked photo when the work happens, accurate to within a few meters in good conditions, and the place, date, asset, assignment, team, and campaign stamp onto that record.

Scans that follow attribute back to that geocoded record, so the map shows the verified place. The same record is your proof it went up: the photo proves the work on the ground, and the engagement reads back off it.

“Where did this assignment happen?”

The drop is the verified entity

Each drop has its own coordinates, locked by a photo at the moment the shutter fires. The location lives on the record, not on the phone of whoever happens to scan later. You see the verified location and date in the campaign operating view.

Recent drops on the map, each with its design and date

“Which corner earned the scans?”

Engagement blooms on the geocoded record

When someone scans the code or follows a short link, the interaction ties to the drop it came from, so the response maps to the verified place and a heat overlay blooms where it runs hot. You compare street against street on coordinates captured at the drop before assigning the next run.

studio.tracereach.app
Hot-spot heat overlay with per-drop scan counts in TraceReach Studio

“What about a piece with no QR code?”

It still earns a verified record

A yard sign, a stencil, a spray-chalked display, a banner with no QR earns the same GPS-verified record, and so does a canvass stop that places nothing at all. The work is proven by its photo and coordinates whether or not a scan ever follows, so the campaign map holds the whole operation, not only the assets that get read.

Verified drops on the map, QR or not

Prove what happened on the ground.

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